« Newzik Update | App News | ANI at Center Street Theater for Y2K17 - 2017.10.22 »

Momentum Music by Cakewalk

Cakewalk released Momentum Music as a new way for musicians to record sketches on their phones and easily import those recordings into desktop projects. They go about this in a somewhat convoluted fashion relying entirely on their own Cloud services, which necessitates a rather hefty subscription fee.

The subscription model is never popular among users, but this one was greeted with an extra level of contempt because it is quite confusing. For $30/yr you can record up to 5 minutes per session, but that audio is compressed. For $100/yr you can record up to 60 minutes of uncompressed audio per session. So basically that $30/yr option is no option at all, and merely sits there as a bewildering speed bump.

Naturally the Audiobus forum reacted to this news with equal measures of mirth and trolling. They have obvious grievances with the subscription model, but a number of people were also disappointed with the apparent abandonment of Cakewalk's popular Z3TA+ app.

A developer from Cakewalk bravely interjected himself into the Audiobus Forum Fray to defend the direction of the app while insisting that, "Momentum is not an iOS app. It's a songwriting/music production platform." At this point things got quite interesting. Sadly that thread had to be locked, presumably because the community couldn't stop calling him a twat.

Momentum Music iTunes Description:

Capture your musical ideas and follow through with them, anywhere, anytime, on any device, in any DAW.

Momentum helps you find time to make music
time you didn’t know you had. You already have a great mic in your pocket—capturing your music ideas with the Momentum iOS app is easy.

Momentum is simple and affordable
Drag-and-drop your ideas from the cloud into any DAW via the Momentum plug-in. Plans with unlimited idea capture start at $2.99/month.

1. Instantly capture your best ideas--on your iPhone or iPad, tap once to open Momentum – tap again to begin recording

2. All of your ideas, anywhere, anytime, with anyone--your ideas sync to the cloud and backup automatically, so they’re always in your pocket and on your laptop

3. Turn your ideas into songs--take your idea to the next level by opening the Momentum VST/AU/AAX plug-in in your DAW, then drag-and-drop any idea from the Momentum cloud into your project.

Key features:
Momentum is easy to use, and runs on any device—including your iPhone, your iPad and your Mac laptops and computers.

Designed for musicians: four-track recording, editing, looping, and effects

Momentum’s “Ideaspace” view makes it easy to find all your ideas quickly

Instant, automatic cloud sync and backup — access your ideas from any device

Use the Mac VST/AU/AAX plug-in to drag and drop ideas from the cloud into any DAW – even send songs from your DAW back into Momentum. Plug-in is available as a free download from https://momentum.cakewalk.com

Sign up for a monthly Basic or Pro plan via in-app purchase.

Capture and sync unlimited ideas with a monthly Basic or Pro Plan. Record up to 60 minutes per idea, with lossless audio compression with a Pro Plan.

Your subscription is auto-renewable which means that once purchased it will be auto-renewed every month until you cancel it 24 hours prior to the end of the current period. Duration of the subscription is 1 Month with a charge of $2.99 every month for the Basic Plan and $9.99 every month for the Pro Plan. iTunes Account will be charged for renewal within 24-hours prior to the end of the current period with the cost of $2.99 for the Basic Plan and $9.99 for the Pro Plan. Manage your Subscription and Auto-Renewal by going to your Account Settings.

Terms of Use
https://momentum.cakewalk.com/terms-of-use

Privacy Policy
https://momentum.cakewalk.com/privacy

Reader Comments 18

What does this add to say Garageband, which is free?
October 26, 2017  | favorite_border Erik
Tim, you don't have all the facts straight, let's chat?
October 26, 2017  | person_outline Alex Westner
My understanding is that for $30 you can store an unlimited number of mp3 quality ‘ideas’ of up to 5 mins duration But for 100 you can store unlimited high quality recorded ideas of up to an hour each.
October 26, 2017  | person_outline Bianca
Yeah, I had an interesting phone call with Alex to clarify that! He's a fun guy, I almost feel bad for the way he was treated on the Audiobus forum... but honestly anyone from Cakewalk showing up there was going to have to answer for Z3TA!

I've updated the article to better articulate that the "ideas" or sessions are limited to 5 minutes each, or 60 minutes for the Pro subscribers.
Cakewalk has years ago burned their bridge to me. Repeated product abandonment, bugs galore, and bad attitudes (and corporate culture). I appreciate that Cakewalk got me started on DAWs, but i really did linger with their inferior product too long (i think it was a bit of sunk cost fallacy, on my part). Dumping Sonar, Windows, and PC hardware for Logic, Mac OS, and Macs was a HUGE boon to my productivity.

Seeing this new Cakewalk "platform"... it just makes my eyes roll painfully.
October 27, 2017  | person dysamoria
Z3ta+ is one of those amazing apps that makes me say "If only..." It's so good, yet, just needs some pretty major work. What they may not realize is that if the could work on it, it would be unparalleled.
October 27, 2017  | favorite_border stub
Regardless of how you feel about CW's products, I feel that the way Alex (and the other people he was speaking for) was addressed on the forum was a disgrace and completely uncalled for. It was a typical display of today's loathsome internet bully mob culture. Sometimes I long back to the 90s when the 'net was a much nicer and civil place. I'm glad you (Tim) had a good chat with the guy.
October 27, 2017  | touch_app brambos
On October 27, 2017 - @brambos said:
Regardless of how you feel about CW's products, I feel that the way Alex (and the other people he was speaking for) was addressed on the forum was a disgrace and completely uncalled for. It was a typical display of today's loathsome internet bully mob culture.

Yeah... I think I just shrug it off as typical behavior at this point, especially on the AB forum, but I wouldn't want to be on the receiving end of that.
On October 27, 2017 - @Tim Webb said:

Yeah... I think I just shrug it off as typical behavior at this point, especially on the AB forum, but I wouldn't want to be on the receiving end of that.

The overall tone of the Audiobus forum has definitely slipped, (or defaulted?) towards typical interwebs ick.
" The overall tone of the Audiobus forum has definitely slipped, (or defaulted?) towards typical interwebs ick. "

True.
October 27, 2017  | person_outline Simon
On the subject of the service itself, it must be difficult for them to describe the value of what they are selling.

The assumption is that if I'm out and about, I can use the shitty mic on the iPhone/iPad to record something that I would later want to drop into my DAW-- all of which is facilitated by iOS software to capture ideas on one end, a cloud service in the middle, and DAW software on the other end.

There are non-integrated versions of all these things, but the most overlooked piece is the shitty mic. And even if you have a nicer mic on your iOS device, I'm not sure what advantages you have with this package. The concept of an "IdeaSpace" seems intriguing, but seeing the page of florescent icons doesn't make me feel creative.

In their defense, I think this kind of product would be hard to make and perhaps even harder to sell.

Perhaps it is because of my age, but I'd prefer to pay for the software and have a free cloud than get the software and have a subscription-based anything.
October 28, 2017  | favorite_border stub
I didn't see the audio.bus forum thread. Regardless of my feelings toward Cakewalk, I don't think *anyone* deserves abuse. I agree with the slagging of asshole internet culture.
October 28, 2017  | person dysamoria
ANY company that tries to rent me an app or cloud storage crap, I walk from permanently, Bitwig and Roland being my top abusers of users, I will now add Cakewalk to my personal hit list.

Unless users want to own nothing and pay for everything, music app wise, they need to do the same.
October 28, 2017  | person_outline Bobbus
The other thing about these subscriptions is that they always seem way overpriced.

It would be one thing if the annual subscription was still a fraction of the cost of the software, but it's usually pretty steep. It would be one thing if they said, pay $15 and have access to all apps and the service for 3 years. Or if they said, pay 50 cents a month for access, click the quit or suspend button in the app whenever you want. It's not like a person as to move files around manually, it's just bandwidth, and not that much. But they are trying to sell you something very inexpensive for lots of money.

For that matter, I already have an unlimited webserver. I'm already paying for it-- just would need a service to buffer and moving things back & forth-- but I'm not giving some service access to my server. There are competitive cloud storage options.
October 28, 2017  | favorite_border stub
5 mins each and subscription. Looks like cakewalk is trying to kill itself in the dumbest way it can think of. Clearly they have some whacky corporate coke-sniffers on the team.
November 07, 2017  | person_outline Alex Enkerli
With all due respect to everyone involved…

And not to beat a dead horse…

There’s almost a lesson, in the “Cakewalk v. Audiobus forum members” case. Part of Tim’s “editorial voice” could go well with this type of issue.

Only checked the last page of comments in the Audiobus thread, after Alex made the “unwittingly insightful” comment that this must be what performers feel like when they’re being heckled.

Yes, an audience can be nasty. And, yes, we can bemoan that fact. The tone on the AB forum is my main reason for leaving that space after investing some time and mindspace to it. Not really my crowd, despite some shared interests and many very neat people.

Without disagreeing with Bram, someone entering a group using their corporate identity does need to realize what they’re getting into. There have been multiple instances of public figures have “stepped in it” by not preparing for a given audience. It’s become a classic thing.
Reddit’s AMAs are notorious for this. It’s a bit like so-called “Reality” TV, with people cherishing those moments when people make fools of themselves. If you go somewhere and tell people “ask me anything”, there are things to expect.
Did anthropological field research in situations where people had to hear rather nasty things. Much of it had to do with how people react. The only way to leave unscathed is to take the highest of high roads. Takes something really special to suffer being insulted without talking back. But some people do it.
It’s about much more than having “a tough skin”. It’s probably about hubris. About combat. People who get themselves into these situations are setting themselves up as potential victors. They can also lose big. Unless they really have nothing to lose, it’s mostly a losing proposition. But maybe that’s my non-competitive attitude talking. Can’t imagine why someone would get in such a situation. The potential benefit isn’t worth the risk.

So, Cakewalk had a pretty negative reputation among AB forum members, probably because of their neglect of Z3TA+ and some prior actions. Discussions about fees are among the most fraught, on those forums (cf. Korg Gadget threads, or even those about AB3). Plus, subscription models cause very negative reactions from a large proportion of people, even if they work out in the end. Those who defend those models tend to be perceived as self-serving, whether or not it’s the case. Not to mention that Cakewalk (and Gibson) didn’t have Bram’s history of engaging with users on the AB forums.
In other words, a recipe for disaster.

Now, we can say that individual forum members are at fault or that the moderators should have intervened more quickly or that the whole forums are a cesspool or that these people’s actions will mean that Cakewalk is even less likely to interact with users.
The point remains, the outcome of Alex getting in the forum to say something about a Cakewalk service was quite predictable.

Those developers, especially indie ones, who interact thoughtfully with members of the Audiobus forum receive a very different set of reactions. It requires some deep communication skills even then, but it’s nothing like the backlash Cakewalk got. These forums are really close to an actual community. The first defining feature of a community is that they defend themselves against those they perceive as outsiders.
November 08, 2017  | person_outline Alex Enkerli
To the nourishment and creativity of music
Using things for their positive creativity
Momentum
Music / Song / Idea Tool
Remote DAW Plug-in (RDP)

Not a final production tool:
Meaning.. not a final audio output, ready for release application, thats where the DAW comes in. The music, sounds or vocals you record into Momentum can only be as good as the mic in your phone.
Momentum is an “Idea” production plug-in:
Produces “Ideas” ready for production.
Specializing in working directly with your DAW as a Remote DAW Plug-in (RDP)
Changes from an “Idea” plug-in to a production tool in the DAW.

Simple Creative Use:
Building a rhythm section.... “Idea” to final product....
A. Set tempo in Momentum (using Metronome).
B. Set track for record.
C. Start recording (use the phone like you are talking into it).
D. Make a clicking noise, with your mouth, where you would like a percussion instrument to hit.
E. Use other tracks and make another noise listening to your last recorded track.
F. Make a new project in your DAW or open one with the same tempo.
G. Bring your new rhythm to your DAW as an “Idea” plug-in.
H. Using Melodyne turn the tracks into midi notes.
I. Use the midi notes to trigger the percussion instruments that you wish.
J. Using your powerful DAW you open your “idea” into a production tool. Right from making clicking noises to triggering real samples that you use everyday.

Band Practice / Song creation tool / Recording preparation application:
... Practice your idea ready to make happen....
A. Set tempo in Momentum (using Metronome).
B. Set track for record.
C. One at a time (just like at a studio sometimes) and lay down your part listing to the other parts in the head phones. Hand the phone and headphones to the next person.
E. Lay down vocals (use the phone like you are talking into it) etc.
F. Bring the whole thing back as a “Idea plug in”.
G. Record new real tracks into your DAW using the plug-in as an “Idea” or as a reference.
H. Using Melodyne turn the tracks into midi notes. Your melody “Idea” becomes a Remote DAW Plug-in (RDP) production plug-in.

Notes: Find how your phone handles recording different instruments. Try a different distance to get a reasonable sound, knowing its an “Idea” not a finished recording. Use a selfie stick to hold the phone closer to instruments like an acoustic instrument or maybe an amp.

Melody Creation tool
A. Set tempo in Momentum (using Metronome).
B. Set track for record.
C. Hum the notes of your melody. (use the phone like you are talking into it) Try to hum them as cleanly as you can)
E. Use the other tracks to hum counter melodies or parts.
F. Bring the whole thing back as a “Idea plug in”.
G. Record new real tracks into your DAW using the plug-in as an “Idea” or as a reference.
H. Using Melodyne turn the tracks into midi notes. Your melody “Idea” becomes a Remote DAW Plug-in (RDP) production plug-in.

Momentum as a product:
Example: The cost of a cloud space on GoogleDrive is around $1.99 per month. All the drive features are free for the cost of the drive space. Use this as example of cloud space and cost.

Momentum:
Application is free. You pay for drive space and specialized Remote DAW Plug-in (RDP) interfacing.
December 01, 2017  | person Nourish tracks
comment

  Post a New Comment

Anonymous comments are closed for old articles. If you'd like to comment please Register.

Comment:

Do not use HTML in your comments. Tags: [b] Bold Text [/b] [i] Italic Text [/i]
Links will be generated if you include http:// or https:// at the beginning of a URL.
Submit